Potato Chips Market: Industry Overview, Growth, Trends, Opportunities and Forecast Till 2026

 According to the latest report by IMARC Group, titled "Potato Chips Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026," the global potato chips market reached a value of US$ 31.2 Billion in 2020. On account of the aforementioned factors, the market is anticipated to reach a value of US$ 39.8 Billion by 2026.

Potato chips are one of the most popular snacks across the globe that are prepared by thinly slicing potatoes. These slices are baked or deep-fried and seasoned with salt and spices. They are widely available in various flavors, such as spicy, cheese, barbeque, and sour cream. They are commonly processed and sold in air-tight containers or packets with added preservatives in order to retain the taste and texture of the product. Consequently, potato chips are easily available through online and offline organized retail channels, due to which they are gaining widespread popularity among the masses.   


We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

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Global Potato Chips Market Trends:

The global market is primarily driven by the increasing preference for convenience and snack foods among the masses. Along with this, the changing dietary patterns of the masses and the inflating disposable income levels are providing a boost to the sales of potato chips across the globe. This is supported by the hectic schedules and busy lifestyles led by working professionals, who are increasingly opting for quick-snacking options, including potato chips. Moreover, numerous leading players are heavily investing in product innovation, such as the introduction of the frozen variant of potato chips, which is gaining prominence among consumers. Additionally, the widespread deployment of automation in the production process is positively influencing the market growth. Furthermore, continuous improvements across the e-commerce sector, along with the increasing adoption of innovative marketing strategies by manufacturers and sellers, are providing an impetus to the market growth. 

Potato Chips Market 2021-2026 Competitive Analysis and Segmentation:

Competitive Landscape With Key Players:

  • Pepsico
  • Kraft Foods
  • Kellogs
  • Diamond
  • General Mills
  • Nestle

Key Market Segmentation:

The report has segmented the global potato chips market on the basis of product type, distribution channel and region.

Breakup by Product Type:

  • Plain
  • Flavoured

Breakup by Distribution Channel:         

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Specialty Food Stores
  • Online Stores
  • Others

Regional Insights:

  • United States
  • United Kingdom
  • Russia
  • China
  • Argentina
  • Brazil
  • India

Ask Analyst for Customization and Explore Full Report With TOC & List of Figures: https://www.imarcgroup.com/potato-chips-manufacturing-plant

Key Highlights of the Report:

  • Market Performance (2015-2020)
  • Market Outlook (2021-2026)
  • Market Trends
  • Market Drivers and Success Factors
  • Impact of COVID-19
  • Value Chain Analysis
  • Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.

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